Tuesday, September 29, 2009

Wednesday, September 16, 2009

Advantages of Digital Label Printing

There are four main advantages of digital label printing to be followed as:

1. Speed – with no plates to generate, and very little arrangement of the machine, a custom label job in print a digital printing press can be printed within minutes not hours. Many other printing presses can take several hours to set up for a four color process job, while our digital printing press is ready to go almost instantaneously. By our digital printing process, we can have 4 or 5 custom label jobs away the door whereas the old style printing press is still being set up.

2. Quality – if you want elevated resolution and exciting colors then you require digital printing. Digital printer can print at 230 line screen, while most flexographic printers print at 133 or 150 line screen only. The customers can actually see the difference in the custom label's detail and color. Suppose,if you are selling your products at the retail level, really you should think digital label printing is best for produce the quality of the label.

3. Cost – since there are no plates to produce, no film to yield and minimal machine setup, fixed prices for the digital printer are very low in association with other printing shops. Hence if you want to print a reasonably small number of custom labels (say less than 25,000), you will constantly get a better cost with digital printing. This manner you can order only the products you want, rather than a vast number of custom labels just to get the best unit price - which apparently affects your cash flow in a positive way.

Moreover, designs for custom label and content can change regularly. With digital printing, just submit new artwork and we can start printing the new custom labels, but in flexographic printing it is necessary to have new plates made every time to make a change in label or sticker. Hence, if you have multiple label or sticker designs the plate alleges can add up very quickly.

"Gang running" - is a term that refers to the capability to join several different designs into a single printing press job. In flexographic printing, this is impossible - as each custom label design needs separate plates and setup and consequently each product carries considerable cost outlays. In digital printing, it is possible to "gang" together multiple labels and designs (so long as they're the same size) into a single job. For example, 10 designs of a 3" x 4" custom labels and need 250 stickers of each design, it would treat as a single 2500-label job and cost it accordingly.

4. Flexibility – perhaps digital printing’s supreme power is its flexibility. With digital printing, print 1,000 custom labels and every label can contain different data. Completely variable data printing. Whether you wish to include names from a database, multiple barcodes, consecutive numbers, or just several editions of the same label, digital printing can hold it with ease.